Sub@omic designs, builds and executes high quality HTML email marketing campaigns to opt-in subscribers.
HTML Emailings are tightly integrated into your Sub@omic website so that your 1-2-1 HTML email can trigger personalised messaging on your website - making your website look incredibly slick and professional.
Perhaps the biggest problem people encounter with email marketing is getting their email messages to display consistently - regardless of the email application used by the recipients. Perhaps the biggest single culprit is Microsoft Outlook.
Because Sub@omic knows HTML inside-out and hand-codes every HTML email we can guarantee that whoever receives one of our emails, wherever they happen to be and whichever device they choose to read email upon, your branded marketing messages will get across.
Our work doesn't stop with creating great-looking HTML email because, once we've designed, built and validated the HTML of the emailer, we'll then mange the entire distribution to your list of opt-in subscribers. We have our own system for blasting email and choose not to use online services such as MailChimp. In a process that's basically a digital mail-merge, we'll merge recipient data with the HTML email - each email is sent personally and individually.
The personalisation we offer goes way beyond topping and tailing an email with a Dear Mr Smith salutation, our attention to detail means that when we have good quality data to mail against we can create different email content based upon recipients' preferences and direct recipients to different webpages. Being able to be this accurate and this targeted dramatically increases the effectiveness of email marketing campaigns.
Blast! is our own HTML email newsletter that we use to stay in touch with customers and prospects alike as part to our quest to help simplify the Web and share with organisation information about new web design techniques and approaches as well as sharing our clients' online success stories.
Want to read a copy of our newsletter? Simply click the link tab at the top of this panel!
We want to continue promoting best practice and exercise an opinion or two because, no matter how comfortable you are using the Web, it's all still relatively new and moves at an incredibly fast pace. 1-2-1 E^mail gives us the opportunity of staying in touch with our customers, suppliers and contacts and tailoring the content for the recipient of the email. By intelligently using data in our contacts database we're able to improve the relevance of emailers and keep them brief, meaningful and to the point.